The client is a digital health innovator offering a platform where patients share their treatment experiences through structured surveys. These insights, collected from validated users, are transformed into real-world evidence for pharmaceutical companies via a paid subscription. The solution combines BI dashboards, patient engagement modules, and co-pay program management to optimize adherence and improve patient outcomes.
360
Audit Readiness & Documentation
85%
Reduction in Credential Exposure Risk
Industry
Healthcare
Business Problem
Private Equity Concerns Regarding Product Shortcomings
- Lack of AI Monetization Strategy: The platform lacked a defined strategy to scale real-world evidence (RWE) capabilities or monetize data through AI/ML. No technical roadmap existed to drive advanced analytics, limiting long-term enterprise value creation through data science.
- Disconnected Systems & No AI-Ready Pipeline: The absence of a data-matching framework between systems created fragmented datasets and blind spots. This disconnect reduced data quality, undermined insights accuracy, and hindered the development of pipelines essential for future AI/ML model deployment.
- Static Credentials & Poor Modularity: The lack of audit logging and tight coupling between UI and logic led to reduced traceability, maintainability, and developer efficiency, blocking scalability and security.
Solution Approach
- AI & Data Strategy Roadmap: We outlined a scalable roadmap to monetize patient-generated data and enhance RWE capabilities. The strategy includes creating AI-powered analytics features for pharmaceutical partners, driving deeper engagement, and enabling future Gen AI integrations aligned with business use cases.
- Security Hardening: We implemented enhanced security protocols, including key management policies, audit trails, and compliance alignment with ISO 27001:2022 and PIPEDA. These controls closed critical gaps in access, risk, and change management, strengthening compliance posture and protecting enterprise value.
- Tech Stack Optimization: We recommended standardizing the tech stack and modularizing the codebase to improve agility, reduce technical debt, and streamline development.
- Automated Security Audits & VAPT: To mitigate hidden risks and data blind spots, we proposed SIEM tools and automated VAPT routines, enhancing threat detection and audit trails. This increases investor confidence, improves compliance posture, and accelerates readiness for AI/Gen AI deployment with fewer security risks.
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