Ai, Ml, Mobile-app, Product-development, Retail
Persona-Perfect Style: Wardrobe Recommendations for You
About the client
Client is a product discovery platform for fashion clothing and accessories. Product catalog includes apparels, watches, belts, footwear, and other fashion accessories that match the style and persona.
Business Problem
- A systematic way to manage styles and persona.
- Define customer style preferences and design guide methodically.
- Managing luxury brand products and their measurements.
- Recommendations and assistance.
Solution Approach
- Platform powered by predictive analytics, web crawlers, and smart content strategy.
- Recommend wardrobe for dress style as per individual persona.
- High grade customer experience.
Value Delivered
A unique machine learning based approach to fashion styling – The recommendation model is designed to provide innovative and personalized shopping experience for the millennial online brand shoppers. 100+ personas to match your unique style.
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